PepsiCo Eco-Cup

Following up from my post on the PepsiCo PET bottle, PepsiCo has also created a range of eco-cups "The range includes five designs which, between them, use a variety of compostable and recyclable products in their construction. One features a clear plastic mix with a 20 per cent recycled material concentration, while another's manufactured from plant-based raw materials sources from sustainable forest areas". All cup designs have the green tree logo on them to show that it is eco friendly the PepsiCo eco-cups also display data relating to waste management, advising the public to follow the guidance issued online by environmental firm Earth911.com when it comes to throwing them away.

My opinion on this idea is pretty much the same as the one I wrote about on their previous product the PET bottle. I like how the cups have a QR code on them that when scanned takes you to the Earth911.com website which tells you how to dispose of it. I like the design on the logo i think its very eye catching simple and stylish. The plastic mix cup seems more re-usable than the other one in the picture which means you could keep it for a long time. I like how pepsi has gone on to create a whole range of eco friendly cups and bottles out of things we use everyday that will help the environment.

Here is the link to the website: http://www.packaging-int.com/news/pepsico-eco-cup--environmentally-friendly-packaging.html

By Hakim